Floor Price

Set price floors that protect inventory value without killing fill.

Quick summary (30 sec)

Set price floors that protect inventory value without killing fill.

What is it?

Floor Price helps you configure minimum acceptable prices inside Verion Ads. Floor Price is an AdTech module on Verion Ads that helps publishers and buyers configure minimum acceptable prices with clearer commercial control.

Why use it?

Set price floors that protect inventory value without killing fill.

When to use — and when not

  • Use when your goal matches Floor price.
  • Do not use if the menu item is hidden — the feature is OFF for you.

How it works in Verion

Open the Floor price module, configure the monetization control, then validate on a live/verified site.

Who it is for

  • Publishers optimizing AdTech stack
  • Buyers in PMP or guaranteed deals
  • Ad ops teams managing yield

Step-by-step

  1. Open Floor Price from AdTech modules (feature=floor_price).
  2. Confirm domain/tag prerequisites and plan access.
  3. Configure partners, floors, or deal parameters for your goal.
  4. Launch on a subset of zones first.
  5. Measure fill/yield impact and roll forward carefully.

Best practices

  • Change one major yield lever at a time.
  • Protect brand inventory with Publisher Protection rules.
  • Use Revenue Intelligence to validate module impact.

FAQ

What problem does Floor price solve?

Use Floor price when you need structured monetization controls beyond classic exchange listings.

What usually blocks Floor price?

Most often: domain verification, module plugin, and plan entitlement Feature key: floor_price.

Troubleshooting

Cannot open or use Floor price

First check: domain verification, module plugin, and plan entitlement. Requires the operator to enable the “floor_price” plugin when it is gated.

Floor price runs but results look empty/wrong

Confirm the module is enabled and related inventory/tag setup is complete for Floor price.

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